As the City of Dyersville prepared for a special 2020 MLB baseball game between the New York Yankees and the Chicago White Sox at the original film site of the 1989 movie, Field of Dreams, there was a simultaneous effort to organize a museum exhibit dedicated to the movie’s history and legacy. The intention was to draw baseball fans attending the movie site and baseball game to downtown Dyersville, just 5 miles away.
The Edwards Creative Team was tasked with transforming a former downtown boutique into an engaging museum exhibit filled to the brim with baseball nostalgia, movie facts, and behind-the-scenes information about what it took to make the blockbuster hit.